Certified Expert (International Trade Consulting & Strategy): Kayoko Okubo

■ Outline President, World Trade Planning Co., Ltd.

■ Details Kayoko is a trading strategies consultant, who can coordinate direct transactions between Japanese importers who found overseas items they want to obtain and the dealers of such items. She has engaged in all aspects of global business through 20 years of experience at small- and mid-sized specialized trading companies and car importers, from contacting over 30 foreign companies in 15 countries, negotiation and strategizing, entering sales and exclusive distributorship agreements, actual trading business to international logistics. In order to connect Japan with the world,World Trade Planning Co., Ltd. provides services to support small- and mid-sized companies, who tend to shy away from proactively engaging in global business due to language barrier, lack of understanding in business customs and cultural differences, as well as lack of trading experiences and knowledge, for them to realize direct transactions with overseas companies safely and securely, without relying on trading companies.